Here you reference a reusable content block from inside a paragraph — the right choice when the same piece of text or promo has to appear on several pages and be edited once.
The bundle and its one field
paragraph_bundle_block_content installs block_content_bundle. Its content field is labelled Block Content, and the field help in the form points editors straight at /block/add. The reference is limited to the Basic block type, so the autocomplete stays short and predictable.
Order of work
- Create the content block first, at
/block/add, and save it. - Edit the node and add a Block Content paragraph where you want it.
- Start typing the block's description in the reference field and select it.
- Set the paragraph Title, its tag and alignment if you want a heading above it.
- Use the Display tab for the frame: background, border, spacing and maximum width.
Edited once, shown everywhere
Because the paragraph stores a reference rather than a copy, editing the block updates every page that shows it. That is the whole reason to choose this bundle over pasting the text into a Simple paragraph on each page.
Two block bundles, two different jobs
The suite has a separate bundle for referencing a block that is already placed in a region. This one references block content: a content entity you created, which may never have been placed anywhere. If that distinction is fuzzy, this article on Drupal blocks and block content is worth ten minutes.
What it needs
Core Block and Block Content modules, on Drupal 11.3 or Drupal 12. Everything in the suite is listed on the Paragraphs Bundles module page.
If your project needs a custom bundle or module rather than a stock one, Drupal development services covers it, and recent projects show the range.